9 Tips for Planning Your mySAP CRM Implementation

  • by Jeffrey Wooledge, Senior Manager, Accenture
  • June 15, 2006
Implementing mySAP CRM for the first time, adding functionality to an existing implementation, or upgrading mySAP CRM can seem daunting. It is best to start with an organized plan to give your project direction and purpose. Here are nine tips to help you streamline and optimize the planning process.
Key Concept
Planning your mySAP CRM project around a solid business case ensures that you meet the stakeholders’ expectations at the end of the project. A benefits logic map offers a visual representation of the key value drivers delivered in your project implementation. In this map, you can drill down on areas such as cash flow, profits, and net worth to uncover opportunities within your project.

Managing CRM implementation projects is complex. Whether you are considering implementing mySAP for the first time or upgrading from mySAP CRM 4.0 to mySAP CRM 2005, you have a number of areas to evaluate to ensure project success. Some of the key points to consider for mySAP CRM projects include:

  • Obtain and maintain executive support for the project

  • Align key internal functions or business units on goals and mission of the project

  • Accurately link the mySAP CRM project to higher-level business strategies

  • Focus on creating return on investment (ROI) instead of “capability building”

  • Create an integrated plan for project implementation

In addition, mySAP CRM offers several varying technical approaches and requires skills not previously required in mySAP ERP implementations. What’s more, user adoption of mySAP CRM is critical in realizing benefits and this area can be challenging with mySAP CRM implementations. mySAP CRM is evolving rapidly and projects face a relatively new and complex architecture.

With these goals and challenges in mind, you will discover that the keys to the success of your mySAP CRM implementation are communication and planning. Here are nine tips to guide you through the process and help you develop best-practice implementation strategies.

Jeffrey Wooledge

Jeffrey R. Wooledge is a senior manager in the Global Business Solutions practice of Accenture focusing on mySAP CRM. He is based out of Accenture’s Chicago office. He has been helping clients achieve their business goals using SAP-based solutions since 1996.

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