What Every SAP CRM Professional Needs to Know about Sybase Mobile Sales

  • by Alexander Ilg, Founder, msc mobile
  • Jagdish Bansiya, CTO for Enterprise Mobility, Sybase Inc.
  • July 19, 2010
/Mobile
Sybase Mobile Sales for SAP CRM allows SAP customers to run SAP CRM business processes on Windows Mobile and the iPhone. It is the first solution that allows customers to leverage one landscape to run SAP CRM on these mobile devices, and it is deeply integrated with SAP. Find out what functionality the application offers and the technical requirements for it.
Key Concept
If you work with SAP CRM, there are multiple ways to access the system. The latest option is Sybase Mobile Sales for SAP CRM, a solution developed together by SAP and Sybase. This solution allows the sales functionality of SAP CRM to be accessed via Windows Mobile and the iPhone, as well as other devices in the future.

Reliable access to business data is becoming more important for today’s business organizations. This is true for all kinds of information, but especially for sales-related data from SAP CRM. Sales representatives must be able to constantly access accounts, contacts, leads, and opportunities. If sales reps don’t have this ability, it is quickly becoming a significant competitive disadvantage.

SAP customers who visited SAPPHIRE NOW in 2010 saw and heard how important mobile solutions are in the eyes of SAP. The strongest message in this direction was the acquisition of Sybase and its mobile technology. SAP’s co-CEO Bill McDermott even said that “mobile is the new desktop.” We provide an overview of the first Sybase Unwired Platform (SUP) 1.5-based mobile solution from the SAP and Sybase collaboration: Sybase Mobile Sales for SAP CRM.

Alexander Ilg

Alexander Ilg first came into contact with mobile software in 1997 when he implemented a mobile software solution for DaimlerChrysler. He has worked with SAP’s mobile software since 2002 and has been involved in numerous mobile projects, bringing more than 100,000 mobile users live. Alexander was part of the team that implemented the SAP NetWeaver Mobile Time and Travel and Mobile Asset Management solutions. In 2006, he founded msc mobile ltd., which focuses on implementing easy-to-use mobile solutions.

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Jagdish Bansiya

Jagdish Bansiya is responsible for the technology strategy and direction of the mobility co-innovation architecture with SAP and the Sybase Unwired Platform. He also leads the development and delivery of the Sybase Mobile CRM applications for SAP. In an external-facing role, he actively engages with the eco-system partners (ISV/SI) and customers enabling them to adopt the SUP and co-innovation technologies and mobile applications from Sybase. He has been engaged in the area of enterprise mobility for more than six years.

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