Activate Partner Portal Registration in Partner Channel Management

  • by Srini Munagavalasa, PMP, Principal Business Integration
  • February 25, 2011
Portal registration is a function of SAP CRM partner channel management that can help enterprises automate their partner registration process for applications such as leads, opportunities, customer accounts, contacts, quotes, and marketing development funds. However, you need to control the information your partners can access. Learn how to accomplish this by granting your partner access to a partner portal, which allows channel partner users to log in to your SAP CRM applications through a link from your company’s Web site. Partner users can only see the data that you make available to them and can only manipulate data if you give them the appropriate user permissions.

With SAP CRM partner channel management, organizations can manage, track, and forecast their channel business alongside their direct sales business. It helps your partners sell more effectively, close more business deals, and achieve greater profits. In business terms, partner channel management:

  • Allows partners and direct sales teams to share the same knowledge, tools, and expert advice
  • Offers insight into demand across all sales channels, allowing more effective forecasting of future business
  • Provides partners with reports and dashboards
  • Helps companies and their partners engage in joint marketing campaigns

Srini Munagavalasa

Srinivasa (Srini) Munagavalasa has 14 years of experience in various SAP modules. Srini has worked on multiple SAP global implementations at major clients. He has experience as a project manager, deployment lead, build manager, and technical development manager.

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